Do I need multiple data bases?

A

Appreciative

I offer two separate services to two separate target markets (sales rep for
two different companies). I will need to generate a regularly scheduled
eNewsletter to one customer base. Question: Do I need to have two separate
data bases (one for each service) for my Business Contacts or can I manage
and indentify both in a single data base? If a single, what is the best way
to distinguish so I can separate for eNewletter generation?
 

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