How to insert an email link that makes a calendar entry?

[GoldenWrench]

Say, I'm sending an email that notifies the recepient about the topic, date,
and time of an upcomming event. How do I insert a link into the email that
when the recepient clicks on the link, then automatically the topic is
entered into the recipient's calendar at the correct date and time?

 

[Roady [MVP]]

Save the event in the ics or vcs format via "Save As".
Place the file on a web server and link to the file in the message like you
would do to any other website.