vectorized type

[allie]

I created a classic B&W logo in Publisher2003 for a small biz to print
in-house, but they may want to use offset for certain items. The art used is
a vector image, but I'm worried about the fonts distorting (Bell MT & TNR)
if they resize the logo for use on various promo products. Is there a way to
save this in Pub to avoid that? I was hoping that saving it as a pdf would be
enough, but I'm not sure. I really don't want to re-create in Illustrator -
i dono't have alot of time. THANKS to anyone who can help!

 

[Mary Sauer]

Have you tried saving the logo in Publisher as a picture? There are various
formats and resolutions. If you have a draw program you could change the fonts
to curves. DrawPlus is free.
http://www.freeserifsoftware.com/

 

[allie]

when you save as picture, which format would you suggest? Is .emf going to
most closely approximate a vector graphic or should I go w/jpeg or something
else? I haven't done anythign for commercial print in a really long time so
I want make sure we're speaking the same language. thx!

 

[Mary Sauer]

If you are trying to preserve the integrity of the logo when it is resized, I
suggest a vector. You talked about Illustrator earlier, you can convert your
logo into a .eps with a .wmf header in Illustrator.
You might take a look at the postscript articles on the Office site.
http://office.microsoft.com/en-us/publisher/results.aspx?qu=postscript&sc=9&av=ZPB110

 

[Matt Beals]

As long as it stays "vector" (as all type inherently is) then you're
fine. It will only distort if the art is enlarged
disproportionally/anamorphically (same thing with *anything* being
resized). Leave the type alone; it's "vector" already and will actually
print better at larger sizes (*really, really, really big) than art
converted to an EMF, WMF, EPS, etc. It will always print better than if
you were to convert it to a JPEG/BMP/TIFF/etc.

Type should always be left as type unless you are trying to achieve a
specific artistic effect. There are reasons to convert type to art for
production purposes but even those are for emergencies rather than
standard procedures.


Matt Beals
Consultant
Callas Partner/Trainer
Enfocus Certified Trainer
Markzware Recognized Trainer
(206) 618-2537 - Mobile
mailto:[email protected]

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